Best SEO Consultants For Your Business
Do you own a business and have been searching for the best SEO Consultants money can buy. The sad fact is that there are many SEO services out there claiming to be able to get more traffic to a website by improving Google rankings but they can also get your website penalised as well.
SEO Consultants In Sydney
There is a lot more to website SEO than some think..Some of the best SEO consultants however are based in Sydney Australia. If you’ve been looking for an SEO consultant in Sydney, we do know of one who is https://www.pkseo.com.au/. These guys have been around for some time as SEO consultants, in fact, since about 2000 they have been increasing traffic to business websites in Australia and the globe all the time. If you’ve been looking for Sydney SEO consultants, these are the guys to go to. don’t waste your time with an SEO Agency.You can also fine them on these two below maps
Their Sydney SEO Consulting Service
Their Local SEO Consultant Services In South Western Sydney
Before we go on though, a little more about what SEO is
What Is Search Engine Optimisation ?
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.
SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.
SEO may target different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
Optimizing a website may involve editing its content, adding content, and modifying HTML and associated coding to both increase its relevance to specific keywords and remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search.
As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine the higher the website ranks in the search engine results page (SERP). These visitors can then be converted into customers.
SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.
How Do You Know Who The Best SEO Consultant Is ?
SEO Consultants are everywhere. Every time you turn on your computer there is some company claiming to be SEO experts. There is definitely some value in carrying out SEO but how do you know what is the best way to find out if they are really an SEO Expert?
If you have found a consultant through another website, or they have contacted you by email, then you have to look them up. Is their website interesting to look at. Are they ranked for any particular keywords? If you do a normal Google search for their keywords, are they on the front page?
The best SEO Consultants will be ranked for keywords that sell, otherwise they would no longer be in business. Ranking for good SEO keywords takes time, and knowledge. If someone has contacted you that claims to be an SEO expert, then their website should back that up.
Is Your SEO Specialist A Blogger ?
Not only is blogging great for SEO, most of the best consultants will blog to stay ahead of the curve. Google recently changed their algorithm, is there any mention of that on their website? The changes impacted a range of websites in an arbitrary way. If they are an SEO expert they would have had to have changed their tactics to improve the way they do business.
Blogging is also a great way to build up a network within the industry. Anyone who works in the industry keeps in touch with other consultants to make sure they are not missing out on anything.
Is Your SEO Expert Fluent In English ?
Good SEO is about writing. A lot. So how good is their written word? Can they use language to convey meaning without sounding like they are talking rubbish? If you were to ask them to write 500 words on your industry, do you think they could do it?
How Long Has The SEO Service You Are Looking At Hiring Been Around ?
You can do a search on domaintools.com to see how old their domain is. If it has been constructed in the last year or so, they may still be a little green around the gills. That is not to say new companies are not worth trying out, we were all there once. However look at what they are saying, and if that matches with their length of domain name registration. If they say 10 years in practice, and the domain is only 6 months old, then they may be full of it.
Do they offer other SEO services ?
Good SEO is not just about SEO. It is also about a range of other practices such as writing, link building and web design. Do they mention any of these? If they are any good at SEO and have been in business for a while, they will have some experience with these other aspects of the craft. If they just keep going on about building links, and nothing else, they may not be able to offer the full service that you need
Do they guarantee iImproving Google Rankings Within A Period Of Time ?
SEO Guarantees are great, but can they deliver. Also, promising to deliver a particular rank within a short space of time may not be possible at all. Google changes its methods for ranking all the time, and making wild claims about being able to rank for particular keywords may be an indication someone is full of it.
Does The SEO Professional Have Other Clients ?
Lastly, the proof of the pudding is in the eating. Do they list other clients they have successfully ranked? Most SEO companies have a long list of satisfied clients that they get to number one for. If they proudly display at least some of their victories, then they may be genuine.
It is hard to tell who can deliver and who can’t. Make sure you check out the credentials of anyone who asks for money up front and promises the world.